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12.1994
Öffentlichkeitsarbeit von Bundesrat und Verwaltung. Bericht der interdepartementalen Arbeitsgruppe Öffentlichkeitsarbeit (AGÖ) an den Bundesrat
Report (R)
Die interdepartementale Arbeitsgruppe Öffentlichkeitsarbeit (AGÖ) schlägt vor, PR als strategisches Führungsinstrument stärker zu verankern und eine zentrale Beratungsstelle bei der Bundeskanzlei einzurichten, um die Koordination zu verbessern. Die Aus- und Weiterbildung der PR-Verantwortlichen soll intensiviert und das Kostenbewusstsein erhöht werden. Zudem sollen PR-Kampagnen besser geplant werden, um die Kommunikation der Behörden effizienter und kohärenter zu gestalten.
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Federal Council and Federal Chancellery

Press and media

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Conference of the Confederation's Information ServicesCouncil of StatesEuropean Economic AreaFDF/Federal Finance AdministrationFDF/Federal Office of Information Technology and TelecommunicationFDF/Federal Personnel OfficeFDHA/Federal Office of CultureFDHA/Federal Office of Public HealthFDHA/Federal Statistical OfficeFederal AssemblyFederal Assembly/Finance DelegationFederal ChancelleryFederal Chancellery/Administrative control of the Federal CouncilFederal Chancellery/Federal Central Office for Printed Matter and MaterialFederal Chancellery/Information Service and Central Editorial and Translation Service/Information ServiceFederal Chancellery/Information Service and Central Language Services/Press and Information Service/Consultancy Public Relations for the Federal AdministrationFederal Department of Defence, Civil Protection and SportFederal Department of Home AffairsFederal Department of Justice and PoliceFederal Supreme Court of SwitzerlandGeneral Agreement on Tariffs and TradeIntegration Office FDFA-FDEAInterdepartmental public relations working groupLocarno International Film FestivalNational Council/Control CommitteeNational Council/Political Institutions CommitteePhilip MorrisSAWI Academy for Marketing and Communication SASwiss ArmySwiss Federal CouncilSwiss Federal Institute of Intellectual PropertySwiss Federal RailwaysSwiss National MuseumUN/United Nations Conference on Environment and DevelopmentUniversity of St. GallenWorld Trade Organization

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